Loewe collaborates with BoConcept Canterbury

Loewe Technology announces it is collaborating with BoConcept, in Canterbury, to showcase an intersection of interior and technological design.

The BoConcept showroom, in Canterbury Kent, welcomes visitors to experience inimitable Danish design with the help of a team of interior experts to offer personalised guidance.

Rachel Sanders, Owner of the BoConcept Kent franchise, said: “Increasingly many of our customers want a “whole home” solution rather than to purchase a single product, and they want to integrate their technology seamlessly into their space.

“The trend towards minimalism calls to Loewe’s sleek and sophisticated design while the Danish ‘Alrum’ – a room that does it all – trend has led to an increased interest in home cinema rooms, and naturally the quality of the Loewe products stands out here.”

The collaboration is another landmark in connecting technology with furniture design in the UK for Loewe, as it expands its partnerships with leaders in the interior space.

Ms Sanders added: “Our customers now stop and watch the TVs instead of viewing them as props to dress the room sets.  Many customers comment on the amazing picture and sound quality and want to know more. They will sit on the sofas and watch the TVs, lingering longer and enjoying the overall experience.”

The news also comes after Loewe celebrated its 100th anniversary after the company’s founders, Siegmund and David Loewe, pioneered the integrated circuit as well as television and radio broadcasting in 1923.

Alan Whyte, Managing Director at Loewe UK, commented: “The beautiful BoConcept showroom in Canterbury perfectly showcases the natural connection of design, values and history between two leading brands in their respective industry.

“Together with BoConcept in Canterbury and the brand’s globally renowned furniture range, we’re offering unique inspiration for sublime interior design without compromising on product quality and longevity.”