DAD has been the market leading distributor of domestic appliances for many years. The award winning company is the “Distributor of Choice” for many Retailers, which the business attributes to its relationships with Manufacturers as well as Customers, the experience and expertise of its team, and its first class delivery service.
The business has historically had access to a wide variety of brands to give them the strength in Distribution. Managing Director Alison Taylor says “The core lines and exclusive brands the business has within its portfolio has enabled us to be a one stop shop for Retailers. Recently we’ve added even more exclusive ranges to our portfolio through White Knight, Midea and Sovereign, as well as expanding the range of our own brand, Iceking. Our fast, nationwide delivery service means Customers can get quick access to our stock, with the size of orders ranging from one item to hundreds. In a market where Retailers don’t want to hold high volumes of stock, the quick delivery service has been a huge benefit to our Customers. Our 17 strong sales team enable Customers to easily access us in person or by phone and get quick answers and solutions to their needs.”
As well as being the go to distributor for Retailers, DAD also service the National and Regional Housebuilders, PBSA, BTR and Student Accommodation markets, Social Housing specialists, Councils and Charities.
The Company has a longstanding and loyal team who care deeply about the business and its Customers. The business couldn’t service the Customers to the high standard that it does, without all departments from Sales to Credit Control, Marketing to Transport, Warehouse and everyone in between.
The importance of sustainability to DAD is clearly evidenced, with them offering in house recycling facilities to Customers, using renewable energy to power the site, and the imminent implementation of a state of the art IT system to plan vehicle journeys as efficiently as possible to reduce mileage and carbon emissions. The team already work hard to optimise vehicle fill on a daily basis, and the IT solution will enable this to be done in a systematic way as well as using the knowledge of the Customer base that the Logistics and Sales teams have.
The success of the business over the years has been working closely with Retailers to understand their needs, deliver to their price and stock holding budgets, and support them to range the most appropriate products for their customer base. Whilst the UK market has been a challenge in 2024, the business is upbeat and excited to see what the future holds, with some exciting changes in the pipeline. It remains focused on what the Customers need; competitive pricing, a wide range of stock, brands and availability, and a first class service; all delivered by a friendly and knowledgeable team.
Henry John House, Northway Lane, Ashchurch, Tewkesbury, Gloucestershire, GL20 8JH
0844 854 6715
websales@dad-online.co.uk
dad-online.co.uk
