Following on from opening its UK debut store in Dudley in October last year, Australian electrical and home retailer, Harvey Norman, is set to open its second UK store and a new UK head office in the West Midlands.

The retailer, which already has stores in Northern Ireland, will open a 53,000sq ft premises at Gracechurch Shopping Centre in Royal Sutton Coldfield, which has been vacant since the closure of BHS in 2016.

Katie Page, CEO of Harvey Norman, said: “The West Midlands’ high grade retail space and exceptional connectivity are two key reasons why we’ve chosen Sutton Coldfield as the home of our new UK headquarters and to launch our next store here.

“Gracechurch will provide an excellent hub for our growing UK team and I look forward to returning to the region soon as we progress our expansion plans.”

The new site is expected to create up to 100 jobs across various roles and the company has stated it will continue to make investments across the West Midlands and the rest of the UK.

This comes after the retail chain opened its first ever store in England in October 2024. This flagship 57,000sq ft store at Merry Hill Shopping Centre, in Brierley Hill near Dudley, offers products across home appliances and technology, plus furniture, beds and mattresses.