Euronics is gearing up to host its Showcase event, which brings together its brands, CIH members and Euronics agents – taking place at the NEC Birmingham, from 21-22 April.
The event showcases products from more than 40 brands, including: Beko, Blomberg, CDA, Liebherr, Haier, Hoover, Asko, Vax, Product Care Group, Bosch, Neff, Siemens, Rangemaster, Whirlpool, Hotpoint, LG, Sony, Smeg, SharkNinja, AEG, Samsung and others.
“We are excited to join together at Showcase to celebrate a momentous year,” commented Paul Tyler, CEO of CIH. “As CIH turned 60, the hard work of the Euronics UK retail network was rewarded with a ‘Recommended Provider of Home appliances’ award by Which? who also placed us top in their Home Appliances Retailer performance table. Feefo have also been capturing the good work with customer ratings of 97 per cent.
“In this spirit, Showcase this year represents our continued endeavour to help our members and agents cultivate success.”
Attendees are invited to look around the Euronics Store set-up area, which features a line-up of national campaigns for the year and an array of promotional tools designed to drive foot fall and boost online engagement.
The show home will highlight the latest innovations and consumer preferences shaping the industry landscape.
Euronics plans to deliver business updates and insights within bitesize talks, held in its ‘Euronics Garden’. Alongside this, CIH will be turning its latest news into a Showcase special episode for its brand-new members-only Podcast.
The Buying Groups members will also be able to meet Indie, the CIH Euronics Penguin mascot. Indie will be making several appearances around the show and hanging out in the Peng’win bowling alley.
Mr Tyler added: “We are excited to build on our continued success and want to thank our members for everything they do within their stores and communities, that brings strength and uniqueness to our Euronics network.
“Also, we must thank our Suppliers as none of this would be possible without their unwavering support towards Euronics as a whole.”

