Pure launch special edition Pure Evoke Home

Pioneers in digital radio Pure, launch the brand new Evoke Home Special Edition – an all-in-one intuitive music system, delivering a fully connected, powerful audio. With an elegant Coffee Black colourway, and a striking Cherrywood Grill, the limited edition product has a sleek design that compliments any home.

Embracing their distinctive wood casing design heritage, Pure revisits and transforms the traditional wood feature thanks to one of the UK’s leading industrial duos, Sam Hecht and Kim Colin, who designed the contemporary all-in-one music system. Commenting on the partnership, they said: “Working together with Pure, we developed an intuitive and user-friendly music system. Its purity is formed by removing flashy elements and shiny colours. Instead of the black or white typical of electronic products, we chose a coffee and a soft cotton tone, so that it is compatible with diverse room interiors”.

“We referenced the heritage of the Pure Evoke – which originally used wood in its casing and is very much loved by customers – by introducing a special speaker grill made from wood. In some ways the wood makes the sound feel warmer”.

Delivering powerful sound in a sleek design, the Evoke Home Special Edition fulfils all of your music needs, no matter how you prefer to access your favourite songs. Whether it’s your favourite radio show at breakfast, a Spotify playlist at work or your most played CD in the evening, the Evoke Home Special Edition combines analogue radio (FM), digital radio (DAB+) and internet connectivity for a more robust listening experience. Accompanied with a display size of 2.8’, allowing you to navigate over 80,000 podcasts and internet stations globally – including access to national and regional programming – it’s an all in one product that’s the sleek alternative to classic Hi-Fi systems.