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LG’s new eco-conscious bottom-freezer ‘ready to wow the market’ at IFA

LG is unveiling its latest bottom-freezer refrigerator at IFA 2022. The new model delivers a more sustainable kitchen, the brand said, with its energy-saving Inverter Linear Compressor, an upgraded internal compartment and “cutting-edge freshness technologies”, including LinearCooling and DoorCooling+.

LG’s new bottom-freezer fridge boasts an ‘A’ energy rating, and in order to earn this, the company improved the structure of the refrigerator’s condenser and heat exchanger, and enhanced the airflow path to achieve a more efficient and even delivery of cold air throughout the fridge.

The appliance also employs the efficient and highly durable Inverter Linear Compressor. Thanks to the this, it offers a 10 per cent reduction in annual energy consumption compared to other LG refrigerator models with an ‘A’ energy rating – helping consumers to shrink their household energy footprint and save on electricity bills.

Additionally, the new model comes with LG’s freshness-enhancing technologies. LinearCooling reduces temperature variations, which helps to keep food items fresh for longer period of time, while DoorCooling+ sends out cold air from the top of the refrigerator compartment to hard-to-reach areas like the front door basket.

For a convenient user experience, the new bottom-freezer refrigerator can be remotely controlled and monitored via the LG ThinQ app. And further, the fridge’s two-step Folding Shelf and Wine Rack, the former can fold away to accommodate larger items whenever needed, while the latter can hold up to five bottles of wine at once.

Said Lyu Jae-cheol, President of the LG Electronics Home Appliance & Air Solution Company: “The new bottom-freezer fridge leverages LG’s state-of-the-art technologies to keep food market-fresh while also delivering superb energy efficiency and a host of user-friendly features.

“Designed with sustainability in mind, and to provide a better kitchen experience, our new refrigerator offers the performance, convenience and style that the European market demands.”

Visitors to LG’s booth at IFA (Hall 18, Messe Berlin) will have the opportunity to check out this new bottom-freezer refrigerator in matte-black finish, along with a host of other LG products.

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