LG has announced the launch of its new InstaView bottom fridge freezer in the European market – with colour-changing MoodUP technology and a built-in Bluetooth speaker. The new space-efficient model offers smart convenience, distinctive modern styling, and a vibrant kitchen environment.
Users can change the mood in their kitchen by switching up the colour of the freezer’s LED door panel, not just on the outside, but the LED lighting inside the fridge door – which turns on with two quick knocks on the InstaView panel – presents an array of hues to choose from. In total, there are 438 colour combinations possible for the freezer door and InstaView lighting, all controllable via LG’s ThinQ app.
Additionally, the fridge provides a variety of colour coordinated presets, including lively combos for parties, subtle pairings for relaxation, and natural shades that echo the changing seasons.
But users can also turn off the door’s LED lighting at any time to reveal a Lux White finish, an understated colour that harmonises with most interior décors.
Away from the lighting, the new refrigerator can also enhance the kitchen atmosphere with dynamic sound from its built-in Bluetooth speaker. Located at the top of the fridge, the speaker can play songs from music streaming apps or from the Music Collection playlist on the ThinQ app.
And if that wasn’t enough, this latest model is the first LG two-door fridge-freezer to come with InstaView; with two quick knocks on the InstaView panel, which features a sleek mirrored-glass surface, the fridge’s interior is instantly illuminated. This allows users to see inside without having to open the door, and has the added benefit of preventing cold air loss.
Not only that, but there’s also a 4.3-inch LCD touch display Cover Screen; this enables the convenient management of the fridge and its many smart features. Users can customise the screen to display temperature settings, the time, or the ThinQ Diary – a feature that enables users to leave a message or reminder for themselves or other members of the household.
“LG’s InstaView bottom freezer with MoodUP is ready to bring enhanced convenience and a lively atmosphere to European kitchens,” said Lyu Jae-cheol, President of LG Electronics Home Appliance & Air Solution Company. “Driven by our commitment to innovation and making people’s lives better, we will continue to deliver differentiated kitchen experiences and a smarter, more comfortable home.”
