Samsung Electronics has announced new features and updates for its Samsung Food platform — a personalized, AI-powered food and recipe platform — to celebrate its first anniversary, all of which will be showcased at IFA 2024.
Since its debut at IFA last year, Samsung Food has garnered over six million users, becoming an essential tool for meal planning and cooking in the modern home. The platform’s most popular features include recipe functions, shopping list and meal planner.
“As people look to get more out of their food — with help from their appliances — we’re thrilled to be upgrading Samsung Food with different types of powerful new functionality,” said Moohyung Lee, EVP and Head of Customer Experience Team for Digital Appliances Business at Samsung Electronics.
“Moving forward, with a key focus on user experiences, we will continually enhance the platform with AI and other technologies to support the preparation of meals that are easier, simpler and healthier.”
Samsung Food is available on various Samsung devices, and it also offers its premium subscription service: Samsung Food+. This empowers consumers with its integrated health profile and goals, providing personalised meal plans with recipe recommendations.
Other benefits of the Samsung Food+ subscription service include automatically adding purchased ingredients to the Food List when users check out at the store or online, and searching for recipes based on the contents of the Food List. Users can also get alerts to help them use the items before the manually set use-by-date, helping reduce food waste.
