Anker Innovations’ smart home brand eufy has been named the UK’s Number One Robot Vacuum Brand for the second year running by Euromonitor, based on retail volume, and Ireland’s Number One Robot Vacuum Brand for the first time, based on retail value sales.
Euromonitor, a market research data and analysis provider, ran rigorous analysis across a variety of brands at different price points within the robot vacuum category, drawing on in-house expertise, publicly available data and insights from industry experts to help capture a detailed cross-section of industry perspectives and unveil the ultimate winner.
“We are pleased to reveal that eufy is the UK’s No.1 Robot Vacuum Brand for the second year running for the year 2023 – 2024, based on retail volume and fantastic to see them achieve this success in Ireland in 2024 too. This is in recognition of their ongoing commitment to innovation, strong product offering and dedication to good customer service,” said Euromonitor.
Since eufy’s launch in 2016, the smart home brand has impressed with signature launches such as the S1 Pro, X10 Pro Omni and X8 Pro and more recently, the 3-in-1 E28 offering vac, mop and spot cleaning capabilities all in one device. With prioritising consumer needs at its core, eufy offers groundbreaking cleaning technology so customers can spend less time cleaning and more time living.
“Maintaining our position as the UK number one robot vacuum cleaner brand is a reflection of the dedication of our team and the trust placed in us by our fantastic retailer partners,” said Frank Zhu, Global President of Smart Innovations at Anker.
“And to achieve the number one position in Ireland too, for the first time, is a mark of recognition of our efforts to deliver high-quality smart home solutions to all. We have also recently extended our range to truly deliver deep cleaning to the consumer, which was very well received and will continue to build on that. We always strive to keep innovation and our customers’ needs at the heart of our work and aim to continue delivering great products and service that support our customers.”
Building on over eight years of innovation in floor cleaning technology, eufy has fulfilled its 2016 ambition to become the UK’s leading robot vacuum brand for the second time – and Ireland’s leading robot vacuum brand for the first time.
“Our focus in the smart home category goes beyond functionality – we want to meet our customers’ needs and enrich their everyday experience,” commented Faraz Mehdi, General Manager of UK and Ireland. “This milestone is a clear sign that our products are resonating with consumers and the industry at large, and I can’t wait to see our customers react to our innovative upcoming product launches.”
