D.A.D adds new brands to portfolio + launches new website

Domestic Appliance Distributors (D.A.D) has announced that it has added premium Italian appliance brand, Bertazzoni, to its portfolio.

The manufacturer’s full range is now available through the Gloucestershire-based distributor, which incorporates high end range cookers, built-in cooking, dishwashers, and refrigeration. Offering direct delivery, installation and WEEE scrappage, D.A.D said there is a full price list and reduced rates for customers who purchase items for display.

This news comes after D.A.D announced an exclusive partnership with ESG: Eurosonic Group to stock new Daewoo televisions.

Due next month and available to pre-order now, the new range has been carefully sourced to include high quality features at a competitive price point.

Said Adrian Gillman, Chairman of D.A.D: “The Daewoo brand has always been extremely popular in the electrical goods market. It comes as no surprise that they have been well received in the first week of announcing this news and we are receiving pre-orders already. We encourage our customers to get on board with this great new product.”

Both Bertazzoni and Daewoo products are now listed on D.A.D’s brand new website, which it launched just at the end of last year. After a successful testing stage with customers it is now fully live, with positive reviews, the company reported.

“Our retailers have commented on the much-improved aesthetic and navigation of the new site,” said Ian Carpenter, Business Development Manager at D.A.D. “And we are happy to say it’s much more user friendly. Customers can utilise an extensive range of filters to find exactly what they want, easily see what is in stock and hide prices to use as a sales tool directly on the shop floor. It also has more information with regards to viewing account details, including previous invoices, outstanding orders and more.”