Cello Electronics, the small domestic appliance and electronics brand based in in Bishop Auckland, County Durham, has announced it has joined the British Home Enhancement Trade Association (BHETA).

It also said it will launch its Overture Small Domestic Appliance range at the upcoming Exclusively Show in June.

Commercial Director, John Rourke, said, “We welcome the opportunity to join the prestigious BHETA family and we’re tremendously excited to be launching the Cello Overture range across the UK and Europe at the show in June.”