BHETA hosts Exclusively Show briefing for exhibitors

The Exclusively Show – one of the UK’s leading housewares, gift and small domestic electricals exhibitions – returns to The Business Design Centre in London this Summer, on 13 and 14 June. And show organiser, BHETA (The British Home Enhancement Trade Association) is holding a briefing webinar for this year’s exhibitors ahead of the show.

The briefing will take place on Tuesday 28 February at 10am on Zoom and will enable attendees to ensure they can get the best out of the exhibition.

The first part of the agenda will cover: latest news on Exclusively; how to maximise exposure to the press, influencers, and bloggers; how to take part in the Brand Showcase and other marketing initiatives; plus all logistical details about the show.

After this at 11am, Phil Pond from trend forecaster Scarlet Opus will provide an exclusive insight into the key product trends for Summer 2023 through to 2024. He will also explain how items are selected for inclusion in the Exclusively Trend Display and how to submit products for consideration. This section will last for approximately 45 minutes.

Exclusively Show Sales Director, Seema Grantham, said that with just over three months to go before the Show returns this briefing will be “a perfect opportunity for exhibitors to check they have everything in hand”.

“Exclusively regularly has over 140 companies and 300 brands participating, representing all the key product categories in the housewares, small electricals, tabletop and gift sectors. In fact, many big names have been part of the show for many years. All the top UK buyers in these categories attend and the show also attracts many international buyers, journalists, bloggers, and influencers. So, the opportunities are extensive, and the briefing meeting will be a very useful and entertaining introduction for all to the 2023 Show.”

BHETA is the UK trade association for manufacturers, importers and distributors that operate in the home improvement, garden, housewares and small electrical sectors.

The Exclusively Show first ran in 2002 as Exclusively Housewares; in 2015 a new sister show, Exclusively Electrical, was launched to run alongside the long-established housewares show. Then in 2020, based on exhibitor feedback, the two shows were combined to the format we know today.