APS Distribution, the home of Swift Electrical, has appointed Wayne Paskin as Head of Business Development and Roger Giles as Head of Sales and Product Developments.
The pair bring extensive experience from their previous roles at AO and other companies within the industry – with their appointments further supporting the company’s ongoing growth in the appliance market.
Roger Giles has most recently been UK Sales Manager at AO Business Contracts and Business Development Manager at AO Business – Housebuilders. His previous roles, including Contract Sales Manager at Omega PLC and Regional Sales Manager at Moores Furniture Group, have provided him with valuable experience in managing sales teams and developing business partnerships.
Mr Giles said: “I am excited to join APS and apply my experience to help develop the business further. I look forward to working with the team to build strong partnerships and drive sustainable growth in the appliance market.”
Wayne Paskin brings considerable experience from his recent roles as Senior Business Development Manager – Contracts and Business Development Manager in the housebuilder division at AO. His background also includes roles at Omega PLC, JPD Contracts and PJH Group, where he gained expertise in market expansion and driving sales growth.
Mr Paskin said: “I am very pleased to join APS at this exciting time. I look forward to contributing my experience and working collaboratively with the team to support our continued success in the appliance sector.”
APS Managing Director, Anthony Sant, added: “Appointing Wayne and Roger is the opportunity to strengthen the team that I have been waiting for. We had an incredible time working together at AO, building something very special and I am looking forward to doing it all over again with them and the team at Stoke.
“It is a dream team for APS Distribution. Their extensive experience in sales and business development will be a valuable asset for us. I believe their insights and practical approach will help strengthen our position in the competitive kitchen appliances sector and support our plans for sustainable growth.”
