Currys has announced it is continuing its strategy of improving the customer experience within its stores and is transforming 65 of them to “better cater to customer tech needs”.

The retailer has said it will change 90 per cent of the existing space to make them more navigable for the customer with the hope that it will also enable them to showcase a wider range of the latest tech – the store revamp will continue throughout 2025.

Matthew Speight, Director of Stores at Currys, said: “We’re committed to our omnichannel offering, and know our customers love our stores and our tech experts. Investing in our retail fundamentals is critical to delivering value for our customers, and in particular, improving our store layouts and growing in-store ranges really excites me.

“I’m looking forward to seeing this transformation to come to life in Garthdee, Bristol Winterstoke and Grantham, as well as the 62 stores that follow, and would like to thank all the teams for all the work they’ve done so far”

The first three stores undergoing this transformation are Aberdeen Garthdee, Bristol Winterstoke and Grantham. All the stores will feature:

  • Increased ranges across many categories, including TV and computing ranges,
  • An enhanced space, designed to serve customers better,
  • A more efficient in-store mobile area,
  • Back of house improvements to support store colleagues.

The retailer explained that its refit is underpinned by its Asset Reclaim Centre, which stores and provides recovered fixtures and fittings for reuse.