Who is the new Range Generation?
Glen Dimplex Home Appliances has conducted a major survey of range cooker users to discover more about them, their cooking habits and how they choose and buy their appliance.
The survey of 2,000 range cooker owners, which also identified changing customer demographics, has now been turned into a report to provide insight to retailers.
One of the major findings challenges the accepted norm that range cooker users are usually older – revealing that the under 35s now account for almost as many sales (37%) as the 35-54 age group (40%).
To download GDHA’s Range Generation retailer report complete the following form.