KitSound has teamed up with Cancer Research UK Kids & Teens to help fund cures and kinder treatments for young people facing cancer.
To help raise awareness, the audio accessories brand has created a range of products that will donate £1 from each sale to the Cancer Research UK Kids & Teens charity. The products include the Malibu headphones and the Boombar Bluetooth speaker.
As part of the partnership, KitSound worked with 16-year-old cancer survivor Elliot to create a ‘bravery playlist’. It includes some of his favourite tracks as well as those that inspired him while undergoing treatment.
Elliot was diagnosed with Hodgkin lymphoma in September 2013 and took part in a Cancer Research UK-funded trial, which investigated kinder treatment regimes for children and young people. His story and music list can be found on the Malibu headphones and Boombar speaker packaging.
Cancer Research UK Kids & Teens launched in January 2015 with the aim of raising money for research specifically into cancers affecting children, teenagers and young adults.
It aims to double the amount spent on children’s cancer research over the next five to 10 years, to accelerate progress and find cures and kinder treatments.